Mail Order

Mail Order

Definition: Mail order refers to a system in which customers purchase products remotely, typically via phone, online, or catalog, and receive them through postal or courier services. In the picture framing industry, mail order enables customers to obtain frames, mats, and accessories without visiting a physical frame shop.

Process

• Selection: Customers choose a frame, mat, glazing, and other components from a catalog or website, such as WebPictureFrames.com.
• Customization: Many mail-order services offer custom sizing, color, or finish options.
• Ordering: Orders are placed online or by phone.
• Shipping: The completed frame or frame kit is shipped to the customer, often with protective packaging to prevent damage.

Advantages

• Access to a wide selection of frames and materials regardless of geographic location.
• Convenience of ordering from home or office.
• Potential cost savings compared to in-store purchases.
• Ability to customize frames without needing a local frame shop.

Considerations

• Shipping costs and packaging quality to prevent damage during transit.
• Accurate measurement of artwork is crucial for custom frames.
• Limited opportunity to physically inspect frame materials or finishes before purchase.
• Turnaround times may vary depending on customization and shipping method.

Related Terms

• Frame Components
• Custom Picture Frame
• Frame Project
• Image Size